Personal Care

To increase product placement and impact in beauty salons, merchandise a wide variety of products including trial sizes, and make it easier for both the consumer and stylist to find the appropriate product and maintain a consistent plan-o-gram.

Gillette Men's Grooming Centers contain not only that company's products, but its competitors' as well. Customized fixtures are designed to bring a new emphasis and support at retail to the growing category of men's personal care products.

Mennen provides instant displays for a variety of products because they're flexible to use and economical to produce.

Soft Sheen's new line of hair care products for black children uses pictures of children of company employees on packaging and on three-dimensional, six-color header card.

Braun's rotating, prepack counter display helps keep its razors sharp by providing replacement parts, accessories.

Shoppers can smooth their dry hands with sample of Neutrogena Norwegian Formula Hand Cream from tester on display during the brand's wintertime promotion.

Floorstand is key in-store sales tool for new Schick razor. Countertop unit, similar to shelf section, also will be used.

To create a free-standing retail environment for a new product line. The self-contained display holdsthe full Plenitude line. Integrated storage drawers provide room for inventory. Graphics are interchangeable to allow for various promotional messages.

Tubes seem to reach out to customers from this counter display.

Sun tanning lotion in a retail liquor store? This Hiram Walker/Hawaiian Tropic display makes unlikely combination a reality.

Neck tags contain tanning product samples and coupons.

Large full-color fashion photos back up the 8-feet high, 3-feet wide main display unit (at receptionist's desk) and the shorter display cases that separate the work stations at Cost Cutter hair salons.